Broadcast Veteran Scott Griffin Named AHSAA Director of Communications

MONTGOMERY, AL – The Alabama High School Athletic Association (AHSAA) has named veteran Birmingham broadcaster Scott Griffin as its new Director of Communications. Appointed by AHSAA Executive Director Heath Harmon, Griffin brings more than 45 years of sports media experience and starts Thursday, June 25, 2026, succeeding Ron Ingram, who retired Dec. 31, 2025.

The AHSAA has tapped one of Alabama’s most recognizable sports voices to lead its messaging. On Monday, June 22, 2026, the association announced that longtime CBS 42 sports director and anchor Scott Griffin will serve as its next Director of Communications. The hire pairs a statewide media veteran with one of the most visible communications roles in Alabama high school athletics.

Griffin’s appointment closes a transition that began in late 2025, when Ron Ingram announced his retirement after nearly two decades in the position. For an organization that oversees hundreds of member schools and thousands of student-athletes, the choice signals continuity in storytelling and a deep familiarity with the people, programs, and passion that define high school sports across the state.

Who is Scott Griffin, the new AHSAA Director of Communications?

Scott Griffin is a veteran Birmingham television personality and sports journalist who has covered athletics across the state for over 45 years. He is best known as the sports director and anchor for CBS 42 in Birmingham, a role he has held since 2004. A 1982 graduate of the University of Alabama, Griffin has built his reputation reporting on everything from SEC and national championships to local prep sports.

His selection was made by AHSAA Executive Director Heath Harmon, who pointed to Griffin’s reputation and relationships as key reasons for the hire.

“Scott Griffin has a strong understanding of the Alabama sports passion and the AHSAA’s purpose,” Harmon said in the announcement. “His outstanding reputation as a TV journalist and his strong relationship with news media across the state make him an excellent choice for this position. His passion, experience and dedication will be major assets at the AHSAA.”

Griffin’s broadcasting career: 45+ years in TV, radio and the broadcast booth

Griffin’s career spans more than four decades of sports coverage, primarily in the Birmingham television market. His longevity and credibility made him a familiar face to Alabama sports fans long before joining the AHSAA staff..

Here are the highlights of Griffin’s professional background:

  • CBS 42 (Birmingham): Griffin has served as sports director and anchor since 2004, anchoring nightly sportscasts and covering events across the state.
  • University of Alabama: He earned his degree from the university in 1982, grounding his career in the heart of Alabama’s sports culture.
  • WVTM-TV (Birmingham): During his time at WVTM, Griffin earned one of broadcasting’s most prestigious regional honors (more on that below).
  • Additional Birmingham stations: Over the years, Griffin worked for several other television stations across the Birmingham market.
  • Radio experience: Griffin has also worked in radio, including with ESPN.
  • Current play-by-play and commentary work: He serves as a commentator for Samford University and Jefferson County schools’ athletics.

That mix of television, radio and live commentary gives Griffin a rare, full-spectrum view of sports media. He understands how to package a story for a nightly newscast, call a game live, and build the relationships that keep news flowing.

Griffin’s work has been recognized at both the state and national level. His most notable honor came during his time at Birmingham’s WVTM-TV, when the National Sports Media Association named him the 1998 Alabama Sportscaster of the Year. The award is voted on statewide, making it a strong indicator of peer and public respect.

Griffin has also received awards for his newscasts over the course of his career, reflecting consistent quality across decades of reporting. For a communications role that depends on credibility with media partners, that track record matters.

Griffin steps into the role previously held by Ron Ingram, a Hall of Fame sports writer who served as AHSAA Director of Communications from 2007 until his retirement. Ingram announced his retirement in October 2025 and has served the association following his official retirement until a permanent replacement was named.  

Ingram’s departure created an opening for one of the most public-facing jobs in Alabama high school sports. The Director of Communications shapes how the AHSAA shares results, championship coverage, policy updates, and student-athlete stories with media outlets and the public statewide.

Choosing Griffin, a known and trusted name in the same media community the AHSAA works with daily, reflects a clear priority: maintaining strong relationships with media outlets across Alabama while bringing fresh energy to the role.

Scott Griffin’s passion for high school sports, in his own words

When asked about the appointment, Griffin emphasized what draws him to prep athletics specifically. Having covered the biggest stages in sports, he made a point of elevating the high school level.

“It is an honor to be considered for such a prestigious position for the AHSAA, much less to be chosen as the next Director of Communications,” Griffin said in the release. “I have covered SEC championships, national championships, and high school championships in virtually every sport in my career. They are all invigorating in their own way, but nothing compares to the purity of the thrill of sports at the prep level.”

He continued: “To me, it is still relatable to every person involving students and families with cheerleading, band, teachers, and community. It is something that collegiate and professional sports still cannot duplicate.”

Those comments frame how Griffin views the job. He sees high school athletics as a community story that extends well beyond the scoreboard, touching families, schools, and entire towns.

What does Scott Griffin’s hire mean for AHSAA and Alabama high school sports?

Griffin’s arrival carries several practical implications for the AHSAA and the schools it serves:

  • Stronger media relationships: Griffin’s decades of work alongside reporters and broadcasters give the AHSAA an immediate, trusted connection across the state’s news landscape.
  • Storytelling experience at scale: Having covered events from local playoffs to national championships, Griffin knows how to spotlight student-athletes and programs in ways that resonate.
  • Continuity in a key role: Replacing an 18-year veteran could have created a gap, but hiring an established statewide voice helps smooth the transition.
  • A community-first approach: Griffin’s stated focus on students, families, bands, cheerleaders, and teachers aligns closely with the AHSAA’s mission and the broader experience of high school sports.

For Alabama’s student-athletes, the bottom line is visibility. A communications director who values prep sports as highly as Griffin does is positioned to help their stories reach a wider audience.

A natural fit for the voice of Alabama’s student-athletes

Scott Griffin’s move from the anchor desk to the AHSAA’s communications office connects a respected statewide journalist with a role built on trust and storytelling. With more than 45 years in the business, a 1998 Alabama Sportscaster of the Year award, and an open admiration for prep sports, Griffin steps in with both the experience and the enthusiasm the position demands.

As he takes over from Ron Ingram on June 25, 2026, fans, coaches, and student-athletes can expect a familiar voice championing the games that bring Alabama communities together. To follow updates on Griffin’s tenure and the latest in Alabama high school sports, stay tuned to AHSAA news coverage and championship announcements throughout the coming season.